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2024年5月2日发(作者:)
华为新品发布会新闻稿英文
Huawei Technologies Co. is building up the hype for its new smartphone, ahead of
what could be the company’s most important product launch event in London next
week.
Richard Yu, head of Huawei’s consumer business group, recently posted on his
Facebook page a photo of what seems to be the company’s upcoming smartphone,
the Ascend P6, which has been described by some technology blog sites as an ultrathin
smartphone with an aluminum casing. Mr. Yu’s Facebook post said: “You know, after
using the P6 more and more, I’ve begun to notice how nice the side keys were designed
and how good it felt to press them.”
Meanwhile, Huawei’s device unit posted a teaser video on its YouTube page Sunday.
The two-and-a-half-minute video features a man in black suit running across the streets
of Europe to deliver a little container with a Huawei logo to London, in time for the June
18 product launch event.
Shenzhen-based Huawei is the world’s second-largest supplier of
telecommunications network equipment after Sweden’s Ericsson. Although the
company is also a major smartphone vendor in China, it still has a long way to go in its
attempt to establish itself as a consumer brand. Even in China, few people associate
Huawei with glamorous gadgets.
Huawei was the world’s fourth-largest smartphone vendor in the first quarter with
a market share of 4.6%, according to research firm IDC. Far ahead of Huawei, market
leader Samsung Electronics Co. held a 33% share, followed by Apple Inc.’s 17% and LG
Electronics Co.’s 4.8%.
In an interview with The Wall Street Journal in April, Huawei board director Wan Biao,
who oversees the handset business, said that the company was preparing a “premium
smartphone” for the second half of this year.
The event in London next week comes at a critical time when Huawei’s core
network equipment business faces a potentially tougher environment in the U.K., after a
report by a parliamentary committee last week raised concerns about security risks
stemming from the company’s role in the country’s telecom sector. In an interview
with The Wall Street Journal last week, Guo Ping, one of three executives who rotate
through Huawei’s CEO post, rebutted security concerns about the company’s
equipment and allegations of close ties to Beijing.
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